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Selling Skills - To Speak

Selling Skills – How to Educate and Communicate
Mary E. Schmidt, ABOC, CPO

Course Description:

If patients have the confidence that you know your stuff—they are more likely to buy.  And buy again.  This course will help you increase your ability to explain products and services provided by your practice.  It will also make your patients feel they are getting the best options that are customized just for them. And they’ll be right.

Learning Objective:

After completing this course, attendees will have increased knowledge about products and services and have the ability to explain them.  Patients will better understand their options and have the ability to make an informed decision.  The focus will be on offering each patient customized choices that meet their needs.

Needs Assessment:

All staff members willing to improve their patient communication techniques and increase practice profits.

Length of workshop: 2 Hour

Audience: Paraoptometrics Opticians Managers Basic to Intermediate

Approved CE: AOA – 2 hours, ABO – 2 hours

Maximum number of participants: None

Additional Equipment: None




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